TV is all set to launch a new fiction Kaleerien which is the story of Meera, a small-town girl from Punjab, who chooses to assert her individuality against the reality of bride grooming schools that are mushrooming all over Punjab schools that prescribe a bucket-list of must-have qualities for a bride to land the perfect groom. A free-spirited girl who wants to live life on her own terms, Meera values her uniqueness and is in search of a suitor who will accept her for the person she truly is. In keeping with its brand philosophy - Aaj Likhenge Kal, Zee TV, through Kaleerein, continues to provide a glimpse into the life and aspirations of the common man and the stereotypes they break to shape an extraordinary tomorrow. Kaleerein is co-produced by Nikhil Sinha and Priya Mishra of Triangle Films and will go on air starting 5th February 2018.
Making her debut as the effervescent Meera will be debutante Aditi Sharma while popular actor Arjit Taneja will be seen as the male protagonist in the show.
Actor Aditi Sharma who essays the lead role of Meera said, “In our country, girls are expected to groom themselves and imbibe ‘expected’ qualities and skills before they embark on this new journey with their man. Meera stands out from the rest because she refuses to lose her identity in this whirlpool of societal pressures surrounding marriage. Meera’s character is very real; she is the modern millennial Indian woman who doesn’t wish to conform to the stencil of the perfect Indian bride, refusing to put up an act that will impress the ideal suitors. These ideologies resonate very strongly with me because, just like her, I too believe in living life on my own terms without giving in to societal pressure. Meera’s independent and individualistic demeanour are what attracted me to Kaleerein, and I hope that I am able to drive positive change in the viewers’ mindsets.”
Actor Arjit Taneja who essays the role of Vivaan said, “Kaleerein offers a very important perspective about marriage and the pressures women deal with while their families are on the lookout for the perfect groom. My character, Vivaan, is an NRI hailing from Punjab who has certain expectations from his life partner and wants his wife to meet them. A shrewd businessman, Vivaan’s character is very intriguing and quite different from the roles I have played in the past. I am looking forward to this exciting experience and hope that the audience will accept me in this new endeavor.”
As Meera dodges the hullabaloo surrounding marriage and faces many predicaments and dilemmas, will she be able to defy stereotypes and find a suitable groom for herself who loves her for the person she is?